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Audience Engagement



Why KCBS?
What Sets KCBS Apart?
Audience Breakdown
Audience Engagement
The Power of Internet
Synergy of Online and Broadcast
Facts to Know
KCBS Digital Elements
FM REACH
Streaming
An extension of the radio brand enabling listeners the ability to tune to their favorite station via the internet.

On-Demand Entertainment
KCBS 740 AM & 106.9 FM provides streaming videos of featured content that includes long form content of speeches, press conference or breaking news on audio and video. KCBS focuses on being the leader in breaking local news on both on-air and on-line.

On-Demand Information
KCBS 740 AM & 106.9 FM provides additional content based on the interests of our listeners, making the station a one-stop-shop for all of their particular interests. This may include: local/international/National Breaking news,24/7 Traffic and weather, up-to-the-minute financial and sports news. Custom reports from on life from John Madden, Food for thought from Narsai David, film reviews from Bay Area Personality Jan Whal and many more local and national journalists.

On-Air Personality Pages
KCBS 740 AM & 106.9 FM personalities use this page as a visual extension of their on-air program providing a more intimate connection with their fans by providing pictures, topical daily polls, websites or other material talked about on-air.

Keyword
Provides listeners instant access to a wide variety of news and programming content found throughout the site, in addition to providing access to searching the World Wide Web (enhanced by Yahoo).

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